Dec 11, 2024

For drivers seeking a reliable SUV that retains its value over time, the Ford Explorer stands out as a wise investment. Known for its blend of performance, versatility, and durability, the Ford Explorer has remained a top choice in the SUV market for years. At Platinum Ford North in Pilot Point, TX, we’ve observed how the Ford Explorer continues to hold its value, making it an appealing option for both first-time buyers and long-term Ford enthusiasts. Let’s take a closer look at what sets the Explorer apart in terms of resale value and market trends.


1. Built for Durability and Longevity

Ford has a reputation for engineering vehicles built to last, and the Ford Explorer is a prime example of this dedication to quality. From its rugged frame to its dependable powertrain, the Explorer is designed for longevity. Many owners find that even after years of use, their Explorer maintains reliable performance and value. This durability means that used Explorers tend to retain a higher resale value compared to other SUVs in its class, as they’re less likely to require significant repairs or replacements down the line.

2. High Demand for Quality Used SUVs

The Ford Explorer remains one of the most sought-after used SUVs in the market, thanks to its spacious interior, advanced safety features, and reputation for dependability. Families, adventurers, and everyday drivers appreciate the Explorer’s balance of functionality and comfort. This consistent demand for the Explorer helps keep resale values steady, as buyers are willing to invest in a vehicle that they know has been well-built and well-cared for.

With rising interest in larger vehicles that offer ample cargo space and versatility, the Explorer’s market value is supported by a consistent stream of buyers, making it easier for owners to sell or trade in their Explorer at a competitive price.


3. Well-Equipped Across Model Years

One of the reasons the Explorer maintains its value is Ford’s commitment to including advanced features across its models. Even older Explorers often come equipped with sought-after amenities, such as advanced infotainment systems, driver-assist technology, and premium interior options. For instance:

  • SYNC® Infotainment: A user-friendly interface that keeps drivers connected.
  • Ford Co-Pilot360™: Safety features like lane-keeping assist, blind spot monitoring, and automatic emergency braking.
  • Spacious Seating and Cargo: Accommodates families and travelers with third-row seating and generous cargo capacity.

These features make a used Ford Explorer appealing to buyers seeking value, driving up demand and, as a result, bolstering its resale value over time.


4. Steady Resale Value with Certified Pre-Owned Options

Ford’s Certified Pre-Owned (CPO) program enhances the value of a used Ford Explorer, as buyers are increasingly drawn to CPO vehicles for the assurance they provide. A certified pre-owned Explorer has passed a stringent inspection and comes with additional warranty coverage, which makes it a more attractive option for used SUV buyers. This program helps keep resale values strong, as a CPO Explorer offers a level of security and peace of mind that often rivals new vehicles.

At Platinum Ford North, we see many buyers gravitating towards CPO Explorers, knowing they’re getting both quality and value—an important factor in maintaining high resale trends for the Explorer.


5. The Explorer’s Reputation for Resale Value Among SUVs

Over the years, the Ford Explorer has consistently ranked as one of the best SUVs in terms of resale value. Its reputation for reliability and robust design means that owners can expect a strong trade-in value or selling price even after years of ownership. This long-standing trust in the Ford Explorer’s resale value has only strengthened with each new model, creating a sense of confidence among owners and buyers alike.

Whether you’re looking to purchase or eventually resell your vehicle, the Ford Explorer’s proven track record for value retention makes it a standout choice in the used SUV market.


Find Your Next Ford Explorer at Platinum Ford North

The Ford Explorer offers exceptional value retention, making it a smart choice for drivers who prioritize investment-worthy vehicles. At Platinum Ford North, we have a wide selection of used and certified pre-owned Ford Explorers to meet your needs. Discover why this SUV continues to be one of the most trusted names in its class, and experience the benefits of owning a Ford Explorer that holds its value year after year.